设计一个食品包装礼盒需具备哪些技能
来源:www.tenshiro.com 发布时间:2022-12-21 浏览次数:122
要设计一个食品包装礼盒,需要具备哪些技能?颜色的选择,盒型,材质,工艺等都要考虑到。下面厂家为您分析内容。
What skills do you need to design a food packaging gift box? The selection of color, box type, material and process shall be considered. The following manufacturers analyze the content for you.
产品信息是告诉消费者装的物品,颜色是定位消费群体及是否节日使用,盒型,材质,工艺是为了让礼盒看上去更高端大气上档次。
The product information is to tell the consumers about the items to be packed. The color is to identify the consumer group and whether to use them on holidays. The box type, material and technology are to make the gift box look more high-end and superior.
在礼品包装设计的格调上强调一种自然、亲切、质朴、健康、环保的审美意识,作为礼品包装设计,不仅仅只限于在市场、货架上的流通和陈列,更能介入人们的社会关系和生活细节之中,礼品有情感的交流,手上的流传特征,这些都不同一般包装“一次性”使用特征,需要有一种耐人寻味的内涵,沁人心脾的魅力,更令人性化的设计成为重点。
In the style of gift packaging design, it emphasizes the aesthetic consciousness of nature, kindness, simplicity, health and environmental protection. As a gift packaging design, it is not only limited to the circulation and display in the market and on the shelf, but also can be involved in people's social relations and life details. Gifts have emotional exchanges and hand circulation characteristics, which are different from the "one-time" use characteristics of general packaging and need to have a thought-provoking connotation, The refreshing charm makes humanized design the focus.
包装设计的特征主要体现在实用性、审美性、经济性、创新性及相关性几个方面。礼盒包装设计要点很多,实用性是设计的基本属性之一,主要考虑体现产品的功能和作用,便于运输、存储以及使用。可以通过包装的材料、结构、造型以及图案等来体现。审美性要求将各种因素相结合以设计出符合时代特征、民族特色、美感突出的包装产品设计。
The characteristics of packaging design are mainly embodied in practicality, aesthetics, economy, innovation and relevance. There are many key points in the design of gift box packaging. Practicality is one of the basic attributes of the design. It is mainly considered to reflect the function and function of the product and facilitate transportation, storage and use. It can be embodied by packaging materials, structures, shapes and patterns. Aesthetics requires combining various factors to design packaging products that conform to the characteristics of the times, national characteristics and outstanding aesthetic feeling.
而经济性是你的品牌包赚设计出来之后的制作成本,一般经验丰富的设计公司也会考虑到这个问题,之前我在浪涛设计做的东西,会标明工艺,以及会有工艺效果图,也会在打样之后再进行成品把关调整,比较,工艺运用越多以及设计越复杂,成本也会更大,也会以少的本钱投进获得大的产品效果,才是品牌方想要的结果。
The economy is the production cost of your brand after making the design. Generally, experienced design companies will also consider this problem. What I did in Langtao Design before will be marked with the process, and there will be a process effect map, and the finished product will be checked and adjusted after proofing. By comparison, the more the process is used and the more complex the design is, the more the cost will be, and the less the cost will be invested to obtain a large product effect, Is what the brand wants.
而创新性是要善于标新创新,又不脱离社会和时代,在表面的平凡的形态中蕴含新的创造,创新性也是很重要的一点,如果包装设计不是原创性的,设计到版权问题,是非常麻烦的,比较,每个品牌方都不想要出现版权纠纷的问题。
And innovation is to be good at brand innovation, and not divorced from the society and the times. It contains new creation in the superficial ordinary form. Innovation is also very important. If the packaging design is not original, it is very troublesome from design to copyright issues. By comparison, each brand does not want to have copyright disputes.
礼盒的包装材质一般较为高档,但是也要注意环保及健康,切忌不能选择污染有刺激气味的包装材料,如果礼盒要通过邮寄或者长途携带,那么一定要考虑礼盒的牢固性。更多相关内容就来联系我们//www.tenshiro.com吧!
The packaging materials of gift boxes are generally high-grade, but attention should also be paid to environmental protection and health. It is strictly forbidden to choose packaging materials that pollute and smell. If the gift box is to be sent by mail or carried over a long distance, the firmness of the gift box must be considered. Contact us for more information //www.tenshiro.com Come on!
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