礼品包装盒在设计上要注意哪些问题?
来源:www.tenshiro.com 发布时间:2023-10-23 浏览次数:122
礼品盒是一种包装盒子,能够表达情义的一种社会功能。礼品盒是一个能包裹物体的精美,独特的外表,使装点和渲染物品的外在包装盒。礼品盒是以馈赠亲友礼物表达情意为主要目的的配备的实用礼品包装,是包装方式的一种功能的社会需要的延伸。因为礼品盒是包装方式的一种功能的社会需要的延伸。所以它不仅有包装的作用并且在一定程度上凸显了一部分的作用,礼品盒的精美程度是和增加商品价值成正比的,在一定程度上弱化了商品的使用价值。下面给大家介绍一下礼品包装盒在设计上要注意的问题。
Gift box is a type of packaging box that can express a social function of friendship. A gift box is an exquisite and unique appearance that can wrap around objects, making it an external packaging box for decorating and rendering items. Gift boxes are practical gift packaging primarily designed to express affection by giving gifts to family and friends. They are a functional extension of packaging methods that meet social needs. Because gift boxes are a functional extension of social needs in packaging methods. So it not only has the function of packaging, but also highlights a part of its function to a certain extent. The exquisite degree of the gift box is directly proportional to the increase in product value, which to some extent weakens the use value of the product. Below, we will introduce the issues that should be paid attention to in the design of gift packaging boxes.
一、盒型的整体结构
1、 The overall structure of the box type
盒型的结构也就决定包装盒的整个外形结构。包括展示面的大小、尺寸和形状。常见的包装的形态主要有:圆柱体类、长方体类、圆锥体类和各种形体以及有关形体的组合及因不同切割构成的各种形态包装形态构成的新颖性对消费者的视觉引导起着十分重要的作用,奇特的视觉形态能给消费者留下深刻的印刷。
The structure of the box type also determines the overall appearance structure of the packaging box. Including the size, size, and shape of the display surface. The common forms of packaging mainly include cylinders, rectangles, cones, and various forms, as well as the combination of related forms and the novelty of packaging forms formed by different cuts, which play a very important role in guiding consumers visually. Unique visual forms can leave a profound impression on consumers.
二、材质的选择
2、 Material selection
不同的材质给人的手感视觉是不一样的。像铜版纸:纸面非常光洁平整,平滑度高,光泽度好。 艺术纸:这类纸张通常需要特殊的纸张加工设备和工艺,加工而成的成品纸张具有丰富的色彩和独特的纹路。比较有艺术气息。 卡纸:是一种坚挺厚实、定量较大的纸。生活中都是比较常见的。 触感纸:是一种具有绒面触感的纸张,手感、滑而细腻、有明显的厚重感,显得有档次。
Different materials give different tactile and visual effects. Like coated paper: The paper surface is very smooth and flat, with high smoothness and good glossiness. Art paper: This type of paper usually requires special paper processing equipment and techniques, and the finished paper produced by processing has rich colors and unique patterns. It has an artistic atmosphere. Cardboard: It is a sturdy, thick, and heavy weight paper. It is quite common in daily life. Touch paper: It is a type of paper with a suede texture, which has a smooth and delicate feel, a clear sense of thickness, and appears to be of high quality.
三、色彩设计
3、 Color design
色彩设计在包装设计中占据重要的位置。包装设计中的色彩要求醒目,对比强烈,有较强的吸引国和竞争力,以唤起消费者的购买欲望。设计者要研究消费者的习惯和爱好以及国际、国内流行色的变化趋势,以不断增强色彩的社会学和消费者心理学意识。
Color design occupies an important position in packaging design. The color requirements in packaging design are eye-catching, with strong contrast, strong attractiveness and competitiveness, in order to arouse consumers' desire to purchase. Designers need to study consumer habits and preferences, as well as the changing trends of international and domestic popular colors, in order to continuously enhance the sociological and psychological awareness of colors.
有了食品包装礼盒上面的小总结,希望对广大客户有所帮助,如果有什么不理解的或者寻求帮助的请点击我们的网站://www.tenshiro.com或者来电咨询,我们会尽全力为您解决
With the summary on the food packaging gift box, I hope it can be helpful to our customers. If you have any questions or need help, please click on our website: //www.tenshiro.com Or call for consultation, and we will do our best to solve it for you
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